Automatic Restrooms, Amusement Phones

I noticed this sign in an airport in a movie, which I render here as ASCII art:

  AUTOMATIC AMUSEMENT
<========== =========>
  Restrooms Phones

To me, this sign appeared to be composed of two columns, each with a direction and a place -presumably to be found in that direction - described with an adjective on top. Therefore, automatic restrooms were to be found to the left, and amusement phones to the right, or so I thought, until I realized that neither of those made sense.

In reality, the sign was indicating that restrooms were to the left and that phones were to the right, and automatic amusement (an arcade?) was somewhere nearby, possibly up ahead. Hooray for typesetting!